When the user wants to plan, design, or implement an A/B test or experiment, or build a growth experimentation program. Also use when the user mentions "A/B test," "split test," "experiment," "test this change," "variant copy," "multivariate test," "hypothesis," "should I test this," "which version is better," "test two versions," "statistical significance," "how long should I run this test," "growth experiments," "experiment velocity," "experiment backlog," "ICE score," "experimentation program," or "experiment playbook." Use this whenever someone is comparing two approaches and wants to measure which performs better, or when they want to build a systematic experimentation practice. For tracking implementation, see analytics. For page-level conversion optimization, see cro.
Install the complete plugin to include its agents, hooks, commands, and runtime context.
Fastest path: hand this line to the coding agent doing the setup. It reads this page and installs the marketing-skills plugin, which ships this skill with everything it relies on.
Click anywhere on the prompt to copy.
Choose a runtime, then follow its setup steps. This installs the complete marketing-skills plugin.
COMPLETE PLUGIN
Example session using the verified commands above.
The portable SKILL.md on its own, without the plugin’s hooks, agents, commands, and companion skills. Use it only when you intentionally want the narrower path.
Pass the canonical page to a teammate or keep it close for later.
